Cloze Test
Who won the World Cup 1994 football game? What happened in the United Nations? How did the critics like the new play? 1 an event takes place; newspapers are on the streets 2 the details. Wherever anything happens in the world, reports are on the spot to 3 the news.
Newspapers have one basic 4 , to get the news as quickly as possible from its source, from those who make it to those who want to 5 it. Radio, telegraph, television, and 6 inventions brought competition for newspapers. So did the development of magazines and other means of communication. 7 , this competition merely spurred the newspapers on. They quickly made use of the newer and faster means of communication to improve the 8 . and thus the efficiency of their own operations. Today more newspapers are 9 and read than ever before. Competition also led newspapers to branch out to many other fields. Besides keeping readers 10 of the latest news, today’s newspapers 11 and influence readers about politics and other important and serious matters. Newspapers influence readers’ economic choices 12 advertising. Most newspapers depend on advertising for their very 13 . Newspapers are sold at a price that 14 even a small fraction of the cost of production. The main 15 of income for most newspapers is commercial advertising. The 16 in selling advertising depends on a newspaper’s value to advertisers. This 17 in terms of circulation. How many people read the newspaper? Circulation depends 18 on the work of the circulation department and on the services or entertainment 19 in a newspaper’s pages. But for the most part, circulation depends on a newspaper’s value to readers as a source of information 20 the community, city, country, state, nation, and world—and even outer space.
1.
A.Just when
B.While
C.Soon after
D.Before
正确答案:A
[解析] just在此为副词,意为“刚刚”,作状语。此句意为“一个事件刚刚发生,街上就有报纸报道详情了”,说明报纸对新闻的反应之快。
2.
A.to give
B.giving
C.given
D.being given
正确答案:A
[解析] to give和giving都合乎语法,但giving强调的是正在发生的动作,而此处重点表达的是“反应快”,不是“正在做……”。比较下一句的句型也可以得出答案。
3.
A.gather
B.spread
C.carry
D.bring
正确答案:A
[解析] 消息,信息要靠收集(gather)。spread“传播”;carry“持有、进行”;bring“带来”均不合题意。
4.
A.reason
B.cause
C.problem
D.purpose
正确答案:D
[解析] 后面的不定式短语to get…“尽快从发生源处收集到信息”表示它的一个“目的”purpose。其他各项“理由”、“原因”、“问题”均不合题意。
5.
A.make
B.publish
C.know
D.write
正确答案:C
[解析] 提供信息的目的是为了让他人“知道”,所以选C项know。A项make是“制造”;B项publish是“出版”;D项write是“写作”,均不合题意。
6.
A.another
B.other
C.one another
D.the other
正确答案:B
[解析] other指“其他的”。此句意为“无线电,电报,电视,及其他发明,成为报纸的竞争对手”。
7.
A.However
B.And
C.Therefore
D.So
正确答案:A
[解析] 根据句中的merely及其后所述内容,应选however“尽管如此……(然而)”,表转折。
8.
A.value
B.ratio
C.rate
D.speed
正确答案:D
[解析] “他们加紧使用更新,更快的通讯工具,目的是提高速度进而提高他们的效率”所以选speed“速度”。value“价值”;ratio“比率”;rate“比例”均不符合题意。
9.
A.spread
B.passed
C.printed
D.completed
正确答案:C
[解析] 此句意为“和以前相比,更多的报纸杯印出来给人们看”报纸是印出来的,先印print后看、(读)read。
10.
A.inform
B.be informed
C.to be informed
D.informed
正确答案:D
[解析] “keep sb.+过去分词”是一种复合结构,sb.与过去分词为被动关系,意为保持这种关系的继续。此句的意思是:报纸不断地为读者提供新闻信息。
11.
A.entertain
B.encourage
C.educate
D.edit
正确答案:C
[解析] 关于politics之类的严肃话题,只能选educate。entertain“娱乐”;encourage“鼓励”;edit“编辑”均不符合题意。
12.
A.on
B.through
C.with
D.of
正确答案:B
[解析] 此句意为“报纸通过广告影响读者在经济生活中的选择”。只有B选项through“通过”符合题意。
13.
A.forms
B.existence
C.contents
D.purpose
正确答案:B
[解析] “大多数报纸依靠广告收入来维持生存”,此现象人人皆知。existance“存在、生存”符合题意。其他各项分别意为“形式”;“内容”;“目的”均不符合题意。

泽熙美文